Some say that the world runs on coffee or that coffee is what actually makes it go round. Regardless of opinion, there’s no denying how much of the brown liquid is consumed every day, whether at home or especially from coffee shops like the famous (or infamous) Starbucks. When taking the latter into account, you can’t but help consider the amount of waste the coffee industry is producing simply from the cups alone, whether plastic or biodegradable paper. More conscientious coffee lovers have switched to reusable tumblers to help minimize their impact on the environment, but that is only half a step better than using plastic drinkware. This portable coffee cup, in contrast, takes the product’s lifecycle into account and puts it to good use even when you can no longer drink from it.
Designer: Alex Philpott (Beta Design Office)
Most coffee tumblers today are made from a combination of materials such as plastic, rubber, metal, and silicone. While some of these might be considered sustainable, the sum of the parts isn’t. These reusable drinking vessels naturally last a lot longer than the disposable variety served at many coffee shops, but they still end up polluting the land and seas at the end of their lives. Definitely not a good way to give back to the Earth that produces the coffee beans and water that fuel our modern lives.
That’s where the Earthmade Aromacup sets itself apart. Using Bamboo-O, an eco-friendly material made from bamboo fiber and plant starch, these travel coffee cups offer a significantly more sustainable option than typical silicone or thermal tumblers. More than just the materials and processes, however, the drinkware’s life continues even after it is no longer usable, at least not by humans. It can be easily used as compost material at home, contributing to the healthy growth of plants that, in turn, could nourish our food or clean up the air at the very least.
Beyond its sustainability, however, the Earthmade Aromacup also offers practical features matched with a clean aesthetic. A user-friendly keyhole locking mechanism makes it safe to bring your coffee or any favorite drink with you on the go, while easy disassembly makes it trivial to keep the cup clean and hygienic all the time. The cup’s soft body and ribbed texture offer a comfortable and safe grip when you need to take a sip anywhere.
The choice of single pastel colors, applied with food-safe coloring via a sustainable injection moulding process, visually sets it apart from most travel cups. At the same time, it appeals to the minimalist aesthetic that continues to trend, making these cups an attractive alternative to common, mass-produced coffee tumblers that also let owners feel good about their contribution to the Earth’s health every time they take a sip.
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